Understand Page Insights
Want to better understand your customers? With Facebook Page Insights, you're one click away from understanding who your customers are, how they interact with your page, and which posts drive the most engagement.
All Activities
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Taylor Graham, Shopify
Taylor helps brick & mortar businesses blur the lines between online and in-person commerce so they can become future-proof. She's a Product Marketer for Shopify Retail, working closely with the product teams to build innovative, easy-to-use solutions that help businesses...
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The Power of a Mission-Led Business, Hosted by Sheryl Sandberg with Jeff and Pam Blair
A clear brand purpose can build resiliency and help your business emerge stronger than ever. Facebook’s Sheryl Sandberg joins Jeff and Pam Blair, founders of Eyeseeme—an African-American children’s bookstore—for a lively discussion on how their...
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Training Classes
Free digital marketing classes that can help you grow your business on Facebook and Instagram
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Ita Reyes, Ita Yoga Studio
Carolyn Everson is Vice President, Global Business Group at Facebook, where she leads the company’s relationships with top marketers and agencies. Carolyn oversees a team of regional leaders and the teams focused on global partnerships, global agencies and Facebook’s Creative...
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Back to Better: Five Strategies to Boost Sales with Taylor Graham
In the past few months, small business retailers have experienced decades of change. If you own a physical store, an online business—or both—you’ve likely had to pivot quickly to keep your business going. In this session, discover 5 quick strategies...
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Ricardo Roberts, Bien
Ricardo was born in the Voz Andes Hospital in Quito, Ecuador. At the time, his American father was a Peace Corps volunteer, and his Ecuadorian mother was the director of an orphanage. In the early ’80s, the young family eventually...
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Monique Nelson, UWG
Monique L Nelson is chair and chief executive officer of UWG, the country's longest-standing multicultural marketing agency. She took the helm of the agency in May 2012, when founder and advertising pioneer Byron Lewis retired.
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Gabby and Rozalynn Goodwin, Confidence
Thirteen-year-old Gabby is the CEO of Confidence. She and her mom Rozalynn invented GaBBY Bows, the first and patented Double-Face Double-Snap Barrette to save families time, money and frustration. Solving the age-old problem of disappearing hair barrettes, GaBBY Bows are...
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Unsung Heroes: Ballet After Dark
Often positive change happens because of the extraordinary effort of ordinary people. Here we celebrate the stories of visionary individuals who dared to move the world to a better place.
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Gather feedback and report data
Make informed decisions about your community strategies based on quantitative and qualitative feedback and reporting.
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How to Communicate with Clients in a Period of Change with Jessica Jensen
In the best of times, managing a small business is hard enough. This session explores how to manage your communications with customers and other constituents during a period of intense change -- and coming out on the other side with...
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Journeys in Supplier Diversity hosted by LaMecia Butler with Ricardo Roberts and Sydni Craig-Hart
This session helps business owners learn how to do business as a diverse supplier. Viewers will learn about Facebook’s supplier diversity efforts and hear from two entrepreneurs who will share their experiences providing goods and services to Facebook.
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How to Make Change: Advocacy in Time of Crisis
At the federal, state and local level, policymakers are making choices that will impact every business owner. From loan and grant programs to government contracts to tax credits, never before has making your voice heard been more important. Join this...
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Leanne Purkis, Magic Arts Studio
Leanne Purkis is an artist and teacher who has been teaching crafts to her local community since she was a teen. For 15 years, she’s brought the joy of creation to her local Bucks County, Pennsylvania through Magic Arts Studio....
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Unsung Heroes: Vertex Effects, Inc.
Often positive change happens because of the extraordinary effort of ordinary people. Here we hear the stories of visionary individuals who dared to move the world to a better place.
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Work From Home Yoga with Ita Yoga Studio
Every business has a unique customer journey. Find out why understanding your customers’ journey is important and how mapping their journey can help you serve them more effectively.
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Resources
Get the most out of Facebook business tools here. Learn everything you need to know to drive results for your business, manage your ads, and effectively use our Facebook and Instagram commerce tools.
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The State of Minority-Owned Businesses with Judy Toland and Monique Nelson
Minority-owned businesses and communities have been disproportionately impacted by COVID-19. This discussion will focus on how these businesses and communities can confront these new economic challenges and opportunities—and find ways to thrive.
